Fully Integrated Live Stock and Lot Traceability Solution Provides Natures Way with a Significant Competitive Advantage

Natures Way Marketing Ltd is one of the UK’s largest packers and distributors of fresh produce. Natures Way Marketing, which uses Microsoft Dynamics NAV, now provides a full range of fresh produce to major supermarkets, food processors and wholesale markets.

The company needed a totally integrated business management solution that provided a dynamic flow of information across the company about what was really happening to their customers and products, as a well as a solution that minimized paper handling. The key was to ensure that the selected system supported all operations in ensuring timely deliveries of quality produce. The specific need was to provide accurate and traceable stock information virtually as it happened.
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